Wedding Photography: 5 Reason I Switched to Fujifilm for Weddings

– So, I switched to Fujifilm,
for wedding photography. (upbeat music) What's up? This is John for John
Branch IV Photography, and today, I wanna talk
about the five reasons why I switched to Fujifilm,
for wedding photography. Starting out with, the weight. So, as you can imagine,
as a wedding photographer, especially using two
cameras at the same time, those things can get super heavy. So, I used to shoot on the Canon 6D, and while it's not the
heaviest of cameras, it's definitely way heavier than Fujifilm. So, when I switched over, weight was a huge, huge focus, for me. I used to the HoldFast Gear MoneyMaker, so, it's a nice strap
and it keeps the weight off your back and it
doesn't feel horrible, but still, with these heavy
Canon and Nikon cameras, it's just, it's way too much. So, the X-T2 basically
comes in at about a pound, maybe two pounds, with the grip, versus the Canon 6D, which is, I don't know how heavy, but I wanna say, five pounds or more, so, you could assume on a wedding day, eight
hours, nine hours, 12 hours, that couple of pound difference, makes a huge, huge difference. So, weight is a huge factor. Reason number two, why I switched over, is because the color profiles are perfect. So, if you've ever used
any of the Fuji cameras, you'll know that the colors that come out of this thing are insane. Basically, if I'm just at
home, shooting whatever, friends and family, or something, I throw this thing into JPEG, put on my color profile and
that's pretty much it. I don't even have to edit anything. Sometimes, I really do consider not editing my wedding photos, but, (laughing) I can't really do that, I wanna have a specific
look for my weddings. But, when I'm shooting by myself, man! It looks so good! It just comes out of the
camera, perfect, honestly. For this exact reason, I wanna get the X-T100, for my carry around camera, just for everyday shooting and that's literally what I will do, is keep it in JPEG and not
even worrying about editing. I highly suggest you,
at least, rent an X-T2, or any Fuji camera, just
to see it for yourself, because it's almost wrong,
how good the color profile is. The third reason, is bokeh is overrated. So, I know the first thing that comes out of everyone's
mouth, whenever it's like, "Oh, Fuji? It's not full-frame." And that's great and all, and I know you lose a little
bit of low-light performance, and yeah, it's not full-frame, but, the bokeh really is overrated. Most of your clients
are not gonna sit there and nit-pick and pixel-peep, every single, "The bokeh is not as clean, it's not as creamy as it could be." It doesn't matter, as much. Are your photos good? Is your customer service
to your clients good? That's what really matters, not how much depth of field I can get out of it, and honestly, with the Fuji 56 or the 90, I mean, that thing looks really
good, as a portrait camera. Here are a couple of shots from my 56 and I cannot get enough. It is so good. So, so good. And with this amount of bokeh, who really? Really, who has a problem with that? I mean, I don't. Also, if y'all want
some more proof on this, Denae and Andrew, which I know I've been shouting out a lot, but I love
his channel, it's so good. (laughing) So, Andrew does a video
about how bokeh is overrated, and he does a little test
with a bunch of people, and he chooses between two photos, and honestly, you can see one
off, it's very subjective, and two off, most people
just don't notice it. If it makes the subject
stand out a little bit more, depending on the context of the photo, people will notice, but outside of that, no one's gonna come back to you and say, "Oh, my picture's not blurry enough, why are you not shooting full frame?' So, really, that was a big choice, too. It really doesn't make
that big of a difference. Bokeh is overrated. Fourth reason is, the
low-light performance. These things, in low-light, are crazy. So, one of my recent
stories is, I had a wedding in Manhattan and if you know anything about being in Manhattan,
there's just so many buildings, that they're side to side with each other, and there's literally no window light. If you know me, I'm
natural light photographer, and if I don't have to
use the flash, I won't, and I was in this hotel room and it was, pitch black, I didn't wanna use nasty, fluorescent lights, so I just shot it. I don't even think my ISO was that high, but check out this shot and
check out how I saved it. It's a little grainy, but
it's really not that bad. No worse than any other
camera that I've really seen. So, the low-light performance
on these things are amazing. You can save all kinds of shots. Just the range, you have
on it, is really good. Low-light performance is a huge reason why I switched over, as well. And last, but not least, it
is super fun to shoot with. Since the X-T2 basically
looks like a film camera, and I swear, every wedding I shoot, there's at least one or
two people, who are like, "Is that, is that film?" (laughing) But, it's just so fun. You have the dials on the top,
it looks like a film camera. I mean, it's just so
good and I don't think I've enjoyed shooting as
much, when I had the Canon 6D, versus now, with my Fuji's, it's just, I don't know, I don't know what it is. There's something about Fuji. Really, rent yourself a
Fujifilm camera and just use it. Use it for a couple weeks and you'll just, I love it so much! (laughing) So, last, but not least,
it's fun to shoot. The company is really good, they really support their shooters, and pretty much, anyone I've seen, who shoots Fujifilm, talks about how much they really love it. So, those are my five reasons why I switched to Fujifilm, for weddings, and I know, I know I'm
like the odd one out, no one shoots Fuji, for weddings. I'm always at a wedding
and someone's like, "Oh, mirror-less Sony?" And I'm like, "No! Fujifilm, what about that?" If you shoot Fuji, yourself, let me know in the comments, what you think, why you switched over, what was the main thing that moved you over. Probably, probably those color profiles, though, am I right? (laughing) Y'all, thanks again, for hanging out. Don't forget to subscribe to the channel. For more information, like this, and on other tech gear,
creative entrepreneur gear, photography stuff, hit that bell and I'll be with y'all, next time. Alright, peace. (upbeat music)

Michael Martin

43 Responses

  1. I'm sure I'm going to get a lot of flack for this video. Sorry not sorry? Where're my #teamfuji folks at?

  2. hey i'm on dilemma here. Been thinking to sell my A6000 and get XT2/XT20. Or should i just stay with the sony? I have kit lens and Sigma 30 f1.4. Have not invest for lenses because of this.

  3. Hye bro. I just saw on your video. And when I clicked, honestly i just found a new inspiration.

    Currently i’ve been using the canon 60d. The true is, when i shoot every single picture, i cant get good enough with my sooc.

    I mean, the colour of your fuji is my dream to get it! The picture profile is so good.

    About the bokeh? Ahh, the people say just ignore it. Its all about the story, the art of our work.

    I’m sure to get it one! DAMN!

  4. Love the video man, this is exactly the information I was looking for. I do a lot of adventure and outdoors photography and x-t2 with the 35mm is calling my name. Thanks for the content, subbed right away.

  5. The weight thing doesn't make any sense. It's not like Fuji is the only company that makes lighter mirrorless cameras.
    Another thing is the "bokeh is overrated". Your reasoning is that the customer doesn't care, because they won't pixel peep and stare at the picture. OK, but you can say that about anything, then. Your customers won't color peep either, so if Fuji has the best colors, you can also say "who cares". Or anything else for that matter.

  6. I've switch from Canon 6D2 via XT3, and am disappointed about this decision. Fuji's Jpeg color is quite bad when compared to Canon, and the skin is not good either. You can see

  7. Great video! Thinking about switching from Canon/Sigma. Weight is a huge factor for me as well and I agree. Bokeh is not as important to our clients as it can seem to us! Oh, and the 6d body is like 1.7 pounds…not 5. lol

  8. FUJI XT3 HAVE THE WORST MOIRE COLOR FRINGING I EVER SEEN! Dont know why people dont talk about it. It makes moire look like green color artefacts, pink color ruins photos. U just cant shoot textile with it. You may fix wedding dress in post but not colored clothes

  9. You’re right! The colour profile is the main reason i switched from Nikon. And the retro look of the design!

  10. well John fujifilm, fisrt time I picked up this camera I completely felt in love with it in every way, color profiles are just insanely good not to mention the vintage look of it, dials on top and the good quality of the lenses made me switch from Nikon to fujifilm, for now there's is no other camera that I will switch to. great desccion you made John…. keep up the good work

  11. I'm going to be shooting a friend's wedding on an xt20! I just KNOW everyone will think it's a film camera! 😂

  12. Dude – you are in no way alone shooting a smaller form factor for weddings. I guess it depends on your style, but I would definitely recommend you take a look at the channels of Kevin Mullins and Neale James both of whom shoot weddings documentary style with Fuji. Neale tends a bit more towards an interview (but imho they are the best on YT) whereas Kevin tends towards the actual process of being a wedding photographer.

  13. Great video! I'm a Fuji xt2 wedding photographer and you're right in regards to the colour profiles, amazing, I wouldn't use anything else.

  14. Hello, I have a question, I am canon shooter but I am thinking change to Fuyi, I will buy Tx3 and I planning work with both sistems for a while, which lens you recommend 16-55 or 18-55? I heard that all the fuyi lenses are very good.

  15. God has given you one great personality! Your enthusiasm is contagious! I found myself smiling all through your presentation! Keep smiling and shooting! Hello from Texas 🙂

  16. I didn’t switch over from anything. Jumped straight to Fuji because I wanted a camera with a retro look and fun to shoot. I immediately saw all the over hype nonsense for Sony and didn’t want to fall in that trap. Also Canon and Nikon way too big. Friends of mine who see some of my pics can’t believe it’s not full frame. Pictures will always be better when using tools that you feel good using. So for a year now, Fuji has been amazing for me.

  17. I'm making the switch! Bye bye D850 and all heavy nikon lenses – hello X-H1 and X-T3 and all the Fuji lenses!

  18. Great video! I'm a longtime Canon user who is just switching to Fuji XT3. I'm also a new subscriber to your channel. Keep on making fantastic content!

  19. weddin in georgia

  20. Man first time I see you on you tube ,i am a Canon shooter but I enjoyed a lot your video, you got my subscription

  21. With this constant arguing about full frame against APS-C tell me one thing… Maybe I'm wrong: as an example when you have exposure with settings on APS-C like F 2.8 ISO 1600 SS 1/125 to have same depth of field size and exposure we would have to set F 4 ISO 3200 and SS 1/125. So that would mean that on APS-C we have 1600 ISO because we gather more light and on FF we have 3200… What really neglates high iso performance of FF sensor…

  22. The average smartphone shoots at f16 FF equiv. Fuji Aps-c at f1,8. FF can usually go down to f1,2. So, the average smartphone user aka your wedding client, is not probably going to see any difference between camera formats rather the huge difference between his/her own experience and a photo camera, any photo camera. Ftm at least, because A.I. may change things in the future a bit.

  23. This is a fantastic video, really well done and awesome energy! I also shoot weddings in Lebanon (the middle east) with my xt2 and xt3 🙂

  24. Didn't "switch" per se but I added an X-t3 and an X-pro2 to my Canon lineup. I love Fuji for all the mentioned reasons but there are still too many things that I love about my 5Dmkiii (including the tilt-shift lenses) to part with it. I do find that 75% of the time I grab my Fuji on the way out the house, though.

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